Mod factory
Paradoxically, the 1960s marked the emergence of trends that persist today: attempts at revolutionary transformations, mutations, and a complex response to consumer society manifested through the Mod movement, the anonymous generation of Jones, Warhol, and his Factory.
Events that set precedents in fashion—mini or maxi, no middle ground—fashion icons, and ready-to-wear appeared on the scene; the avant-garde woman, privileged and rebellious; music and dance in diverse styles—Fosse, rock & roll, funk—foreshadowing the future of a nonconformist and restless generation.
Mod Factory is my personal take on the era, my way of seeing it and bringing it to this world that still clings to the same ideals as more than 40 years ago. We are a factory of modern items for a consumer society created for privileged girls overflowing with rebellion.
The Collection
This collection was my first major independent production after establishing my presence at DominicanaModa from 2007 to 2010. Stepping away from the traditional fashion platform to create something entirely on my own terms was both exhilarating and terrifying—a true test of my vision and commitment to fashion as performance art.
The designs embraced the revolutionary spirit of 1960s Mod culture: sharp silhouettes, bold geometric patterns, mini and maxi lengths with nothing in between, and a color palette that screamed confidence. Each piece was crafted to evoke that privileged, rebellious girl who refuses to conform—the modern consumer with impeccable taste and an irreverent attitude.
Mod Factory was conceived as a complete theatrical experience from the very beginning. I enlisted the help of an urban dance company, featuring a dozen dancers on stage throughout the entire show, creating a Fosse-style spectacle reimagined for the modern era. The choreography wove seamlessly through the presentation, transforming the runway into a living canvas where fashion and movement became inseparable.
Rock and roll, funk, and 1960s-inspired rhythms pulsed through the venue, while the dancers brought each collection piece to life. This wasn’t just a fashion show—it was an homage to Andy Warhol’s Factory, where art, fashion, music, and performance collided in vibrant, unapologetic celebration.
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The Journey
The collection debuted on February 20, 2012, at the Garden Terrace of Hotel Embajador in Santo Domingo—a venue that held special significance for me and would later host other memorable presentations. The show was a bold statement of independence, proving that a Dominican designer could create world-class fashion experiences outside the traditional platform framework.
Two months later, in April 2012, Mod Factory traveled internationally to Anchorage, Alaska, where it was presented at the Dena’ina Civic Center and Convention Center. This unexpected journey to the far north brought Caribbean creativity and 1960s rebellion to an entirely new audience, demonstrating that great fashion transcends geography and climate.
The Alaska presentation featured red-carpet appearances by celebrities including Curtis Young (Dr. Dre’s son), R&B singer QTime, and Rick Mora from Twilight. It was covered by EOTM Media for international broadcast, expanding the collection’s reach far beyond what I had initially imagined.
